{"id":151,"date":"2013-04-19T13:13:05","date_gmt":"2013-04-19T04:13:05","guid":{"rendered":"http:\/\/sano.s2.coreblog.jp\/?p=151"},"modified":"2013-04-27T09:54:58","modified_gmt":"2013-04-27T00:54:58","slug":"2013%e5%b9%b44%e6%9c%8819%e6%97%a5%e3%80%80%e7%b5%8c%e5%96%b6%e6%8a%80%e8%a1%93%e8%ab%96%e3%80%80%e6%8e%88%e6%a5%ad%e3%83%a1%e3%83%a2","status":"publish","type":"post","link":"https:\/\/www.sanosemi.com\/sano_lecture\/archives\/151","title":{"rendered":"\u7d4c\u55b6\u6280\u8853\u8ad62013.04.19"},"content":{"rendered":"
[\u672c\u65e5\u306e\u914d\u4ed8\u8cc7\u6599]<\/div>\n

\u300e2013\u5e74\u5ea6\u7d4c\u55b6\u6280\u8853\u306e\u6388\u696d\u7406\u89e3\u3092\u52a9\u3051\u308b\u305f\u3081\u306e\u30e1\u30e2\u300fpp.1-10[A3-5\u679a]<\/a>
\nhttp:\/\/sano.s2.coreblog.jp\/wp-content\/uploads\/2013\/04\/2013-04-19.pdf<\/a><\/p>\n

[\u672c\u65e5\u306e\u6388\u696d\u3067\u53d6\u308a\u4e0a\u3052\u306a\u304b\u3063\u305f\u304c\u91cd\u8981\u306a\u554f\u984c]<\/div>\n
\n

\u300c\u88fd\u54c1\u958b\u767a\u30d7\u30ed\u30bb\u30b9\u3068\u6d88\u8cbb\u30d7\u30ed\u30bb\u30b9\u306e\u9023\u95a2\u300d\u554f\u984c\uff08\u85e4\u672c\u9686\u5b8f,\u30ad\u30e0\u30fbB\u30fb\u30af\u30e9\u30fc\u30af\uff08\u7530\u6751\u660e\u6bd4\u53e4\u8a33,1993\uff09\u300e\u88fd\u54c1\u958b\u767a\u529b\u300f\u30c0\u30a4\u30e4\u30e2\u30f3\u30c9\u793e,p.45\uff09\u306f\u3001\u88fd\u54c1\u30b3\u30f3\u30bb\u30d7\u30c8\u3001\u6a5f\u80fd\u8a2d\u8a08\u3001\u69cb\u9020\u8a2d\u8a08\u3001\u5de5\u7a0b\u8a2d\u8a08\u3001\u88fd\u9020\u5de5\u7a0b\u3001\u88fd\u54c1\u69cb\u9020\u306e\u76f8\u4e92\u9023\u95a2\u3092\u7406\u89e3\u30fb\u5206\u6790\u3059\u308b\u305f\u3081\u306b\u91cd\u8981\u306a\u554f\u984c\u3067\u3042\u308b\u3002<\/p>\n<\/div>\n

[\u672c\u65e5\u306e\u6388\u696d\u5185\u5bb9\u30e1\u30e2]<\/div>\n
\n

\u9805\u76ee1<\/strong>.\u5148\u9031\u306e\u6388\u696d\u5185\u5bb9<\/a>\u306e\u4e2d\u306e\u91cd\u8981\u4e8b\u9805\u306e\u518d\u78ba\u8a8d\u3001\u304a\u3088\u3073\u3001\u5148\u9031\u306e\u914d\u4ed8\u8cc7\u6599\u306e\u6b8b\u308a\u306e\u4e8b\u9805\u306e\u8aac\u660e
\n\u9805\u76ee2<\/strong>.Porter\u306e\uff13\u3064\u306e\u57fa\u672c\u6226\u7565(generic strategies)
\n — Cost Leadership, Differentiation, Focus\u3001\u304a\u3088\u3073\u3001\u305d\u306e\u3053\u3068\u306b\u95a2\u3059\u308b\u4e8b\u4f8b\u306b\u57fa\u3065\u304f\u6226\u7565<\/p>\n<\/div>\n

\uff11. \u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u7406\u89e3\u3059\u308b\u305f\u3081\u306e\u7406\u8ad6\u7684\u8996\u70b9<\/div>\n
(2) Product \uff0d\uff1e Production \uff0d\uff1eBusiness<\/div>\n
\n
a. \u65b0\u88fd\u54c1\u306e\u751f\u7523\u306b\u95a2\u308f\u308b\u8af8\u30d7\u30ed\u30bb\u30b9<\/div>\n
\n\n\n\n\n\n\n\n\n\n\n\n
\u5e02\u5834\u7684\u8981\u56e0\u3068\u6280\u8853\u7684\u8981\u56e0\u306b\u95a2\u3059\u308b\u5206\u6790\u691c\u8a0e<\/span>
\nAnalysis & Research of Market factors and Technology Factors<\/td>\n<\/tr>\n
\u2193<\/span><\/td>\n<\/tr>\n
\u65b0\u3057\u3044\u88fd\u54c1\u30a2\u30a4\u30c7\u30a2\u306e\u5f62\u6210\u3001\u65b0\u3057\u3044\u88fd\u54c1\u30b3\u30f3\u30bb\u30d7\u30c8\u306e\u5275\u9020\u3001\u88fd\u54c1\u8a08\u753b<\/span>
\nProduct Idea Generation,Producut Concept Creation, Product Planning<\/td>\n<\/tr>\n
\u2193<\/span><\/td>\n<\/tr>\n
\u5177\u4f53\u7684\u306a\u88fd\u54c1\u8a2d\u8a08<\/span>[\u6a5f\u80fd\u8a2d\u8a08\u3068\u69cb\u9020\u8a2d\u8a08]
\nProduct Design[“function design” and “structure design”]<\/td>\n<\/tr>\n
\u2193<\/span><\/td>\n<\/tr>\n
\u5177\u4f53\u7684\u306a\u5de5\u7a0b\u8a2d\u8a08<\/span>
\nProduction Process Design<\/td>\n<\/tr>\n
\u2193<\/span><\/td>\n<\/tr>\n
\u5b9f\u969b\u306e\u88fd\u54c1\u751f\u7523\u5de5\u7a0b<\/span>
\nProduction Process<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

\u7d44\u7acb\u578b\u88fd\u54c1\u306e\u6280\u8853\u7684\u69cb\u9020\u3000—\u3000\u7d20\u6750\uff1d\u88fd\u54c1\u306e\u7d20\u6750\u578b\u88fd\u54c1\u3068\u306f\u7570\u306a\u308b\u6280\u8853\u7684\u69cb\u9020<\/strong><\/p>\n

\u88fd\u54c1\u958b\u767a\u30d7\u30ed\u30bb\u30b9\u3068\u6d88\u8cbb\u30d7\u30ed\u30bb\u30b9\u306e\u9023\u95a2<\/strong><\/p>\n<\/div>\n

b.\u30d3\u30b8\u30cd\u30b9\u30fb\u30d7\u30ed\u30bb\u30b9\u306b\u95a2\u308f\u308bdesign\u554f\u984c — \u300c\u4f55\u3092\u5185\u90e8\u5316\u3057\u3001\u4f55\u3092\u5916\u90e8\u5316\u3059\u308b\u306e\u304b\uff1f\u300d<\/div>\n

\u4e0b\u8a18\u306e\u3088\u3046\u306a\u5404\u30d3\u30b8\u30cd\u30b9\u30fb\u30d7\u30ed\u30bb\u30b9\u3092\u69cb\u6210\u3059\u308b\u8af8\u8981\u7d20\u306e\u5185\u3067\u3001\u300c\u4f55\u3092\u5185\u90e8\u5316\u3057\u3001\u4f55\u3092\u5916\u90e8\u5316\u3059\u308b\u306e\u304b\uff1f\u300d\u3068\u3044\u3046\u5224\u65ad\u304c\u4f01\u696d\u306e\u76f8\u5bfe\u7684\u7af6\u4e89\u529b\u3092\u5927\u304d\u304f\u5de6\u53f3\u3057\u3066\u3044\u308b\u3002
\n\u3000\u7af6\u4e89\u529b\u7dad\u6301\u306e\u305f\u3081\u306b\u306f\u3001\u4ed6\u793e\u304c\u6a21\u5023\u56f0\u96e3\u306a\u7d4c\u55b6\u8cc7\u6e90\u3092\u5f62\u6210\u3057\u4fdd\u6301\u3059\u308b\u3053\u3068\u306b\u95a2\u308f\u308b\u80fd\u529b\u3001\u3042\u308b\u3044\u306f\u3001\u4ed6\u793e\u304c\u6a21\u5023\u56f0\u96e3\u306a\u7d4c\u55b6\u8cc7\u6e90\u3092\u6709\u3059\u308b\u3053\u3068\u306b\u3088\u3063\u3066\u53ef\u80fd\u3068\u306a\u308b\u80fd\u529b\u304c\u5fc5\u8981\u3068\u3055\u308c\u308b\u3002\u3059\u306a\u308f\u3061\u3001\u7af6\u4e89\u529b\u7dad\u6301\u306b\u95a2\u308f\u308b\u4e2d\u6838\u7684\u306a\u8af8\u8981\u7d20\u306b\u95a2\u308f\u308b\u80fd\u529b\u3068\u3057\u3066\u306e\u3001\u30b3\u30a2\u30fb\u30b3\u30f3\u30d4\u30bf\u30f3\u30b9(Core Competence)\u3092\u6301\u3064\u3053\u3068\u304c\u5fc5\u8981\u3068\u3055\u308c\u308b\u3002<\/p>\n

\n\u8abf\u9054\u30d7\u30ed\u30bb\u30b9
\n\u751f\u7523\u30d7\u30ed\u30bb\u30b9
\n\u8ca9\u58f2\u30d7\u30ed\u30bb\u30b9<\/p>\n<\/div>\n
c.Product \u2013 Production \u2013Business\u306b\u95a2\u3059\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/div>\n\n\n\n\n
\u30d7\u30ed\u30c0\u30af\u30c8\u30fb\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/td>\n — <\/td>\n\u500b\u5225\u88fd\u54c1\u30ec\u30d9\u30eb\u306b\u304a\u3051\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/td>\n<\/tr>\n
\u30d7\u30ed\u30bb\u30b9\u30fb\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/td>\n — <\/td>\n\u500b\u5225\u88fd\u54c1\u306e\u500b\u5225\u751f\u7523\u30ec\u30d9\u30eb\u306b\u304a\u3051\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/td>\n<\/tr>\n
\u30d3\u30b8\u30cd\u30b9\u30fb\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/td>\n — <\/td>\n\u30d3\u30b8\u30cd\u30b9\u30fb\u30d7\u30ed\u30bb\u30b9\u30ec\u30d9\u30eb\u306b\u304a\u3051\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/td>\n<\/tr>\n<\/table>\n
d. Business\u306b\u95a2\u308f\u308bProduct\u306e\u8907\u6570\u6027 — \u88fd\u54c1\u30b7\u30b9\u30c6\u30e0\u8ad6\u7684\u8996\u70b9\u304b\u3089\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u628a\u63e1\u306e\u91cd\u8981\u6027<\/div>\n
\u30d3\u30b8\u30cd\u30b9\u30fb\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u5fdc\u3059\u308b\u306e\u306f\u88fd\u54c1\u3067\u306f\u306a\u304f\u3001\u30d3\u30b8\u30cd\u30b9\u30fb\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b\u3002\u88fd\u54c1\u305d\u308c\u81ea\u8eab\u304c\u8907\u6570\u306e\u30e2\u30b8\u30e5\u30fc\u30eb\u3001\u591a\u6570\u306e\u90e8\u54c1\u304b\u3089\u69cb\u6210\u3055\u308c\u3066\u3044\u308b\u3088\u3046\u306b\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u9042\u884c\u306b\u306f\u8907\u6570\u306e\u88fd\u54c1\u304c\u5fc5\u8981\u3068\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3002\u500b\u3005\u306e\u88fd\u54c1\u305d\u308c\u5358\u72ec\u3067\u306f\u9867\u5ba2\u306e\u5fc5\u8981\u6027\u3092\u5145\u8db3\u305b\u305a\u3001\u6709\u7528\u6027\u3092\u767a\u63ee\u3067\u304d\u306a\u3044\u3053\u3068\u304c\u591a\u3044\u3002\u8907\u6570\u306e\u88fd\u54c1\u306e\u9069\u5207\u306a\u7d44\u307f\u5408\u308f\u305b\u306b\u3088\u3063\u3066\u69cb\u6210\u3055\u308c\u308b\u88fd\u54c1\u30b7\u30b9\u30c6\u30e0\u304c\u30d3\u30b8\u30cd\u30b9\u306e\u57fa\u790e\u3067\u3042\u308b\u3002\u500b\u3005\u306e\u88fd\u54c1\u306f\u305d\u306e\u8907\u5408\u4f53\u3067\u3042\u308b\u88fd\u54c1\u30b7\u30b9\u30c6\u30e0\u3068\u3057\u3066\u306f\u3058\u3081\u3066\u6709\u7528\u6027\u3092\u767a\u63ee\u3059\u308b\u3002
\n\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u9042\u884c\u306b\u969b\u3057\u3066\u306f\u305d\u3046\u3057\u305f\u88fd\u54c1\u30b7\u30b9\u30c6\u30e0\u8ad6\u7684\u8996\u70b9\u304b\u3089\u306e\u5bfe\u5fdc\u304c\u5fc5\u8981\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u3002\u305f\u3068\u3048\u3070\u30ac\u30bd\u30ea\u30f3\u81ea\u52d5\u8eca\u304b\u3089\u96fb\u6c17\u81ea\u52d5\u8eca\u3078\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306b\u95a2\u3057\u3066\u306f\u3001\u4e0b\u8a18\u306e\u3088\u3046\u306a\u88fd\u54c1\u30b7\u30b9\u30c6\u30e0\u6027\u306e\u7406\u89e3\u306b\u57fa\u3065\u304f\u5bfe\u5fdc\u304c\u5fc5\u8981\u3067\u3042\u308b\u3002<\/p>\n\n\n\n\n\n\n\n
\u88fd\u54c1\u672c\u4f53<\/strong><\/td>\n<\/td>\n\u95a2\u9023\u88fd\u54c11<\/strong><\/td>\n<\/td>\n\u95a2\u9023\u88fd\u54c12<\/strong><\/td>\n<\/tr>\n
\u30ac\u30bd\u30ea\u30f3\u81ea\u52d5\u8eca<\/td>\n\uff1c\uff0d\uff1e<\/td>\n\u30ac\u30bd\u30ea\u30f3\u30b9\u30bf\u30f3\u30c9<\/td>\n\uff1c\uff0d\uff1e<\/td>\n\u4e00\u822c\u9053\u8def
\uff0b
\u9ad8\u901f\u9053\u8def\uff08\u81ea\u52d5\u8eca\u5c02\u7528\u9053\u8def\uff09<\/td>\n<\/tr>\n
\u96fb\u6c17\u81ea\u52d5\u8eca<\/td>\n\uff1c\uff0d\uff1e<\/td>\n\u5145\u96fb\u30b9\u30bf\u30f3\u30c9<\/td>\n\uff1c\uff0d\uff1e<\/td>\n<\/tr>\n
\u2191<\/b><\/td>\n<\/td>\n\u2191<\/b><\/td>\n<\/td>\n\u2191<\/b><\/td>\n<\/tr>\n
\u81ea\u52d5\u8eca\u4f1a\u793e\u306b\u3088\u308b
\u88fd\u54c1\u63d0\u4f9b<\/td>\n		<\/td>\n\u30ac\u30bd\u30ea\u30f3\u8ca9\u58f2\u696d\u8005\u306b
\u3088\u308b\u88fd\u54c1\u63d0\u4f9b
\u81ea\u52d5\u8eca\u8ca9\u58f2\u4f1a\u793e\u30fb
\u99d0\u8eca\u5834\u30fb\u81ea\u5b85\u306a\u3069\u3067\u306e
\u88fd\u54c1\u63d0\u4f9b<\/td>\n		<\/td>\n\u56fd\u30fb\u5730\u65b9\u81ea\u6cbb\u4f53\u306b\u3088\u308b
\u300c\u88fd\u54c1\u300d\u63d0\u4f9b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n
\u5404\u7a2e\u306e\u88fd\u54c1\u304c\u4e00\u3064\u306e\u30b7\u30b9\u30c6\u30e0\u3068\u3057\u3066\u9867\u5ba2\u306e\u5fc5\u8981\u6027\u3092\u6e80\u305f\u3057\u305f\u308a\u3001\u6709\u7528\u6027\u3092\u5b9f\u73fe\u3057\u3066\u3044\u308b\u305f\u3081\u3001\u30d3\u30b8\u30cd\u30b9\u3068\u3044\u3046\u8996\u70b9\u304b\u3089\u306f\u305d\u3046\u3057\u305f\u88fd\u54c1\u30b7\u30b9\u30c6\u30e0\u6027\u3092\u8003\u616e\u3057\u3066\u306f\u3058\u3081\u3066\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u304c\u30d3\u30b8\u30cd\u30b9\u7684\u306b\u6210\u529f\u3059\u308b\u3053\u3068\u306b\u306a\u308b\u3002<\/div>\n
\n

\u305f\u3068\u3048\u3070\u3001\u81ea\u8ee2\u8eca\u306e\u5229\u4fbf\u6027\u5411\u4e0a\u306b\u3088\u3063\u3066\u8ca9\u58f2\u53f0\u6570\u3092\u5897\u52a0\u3055\u305b\u3088\u3046\u3068\u3059\u308b\u306a\u3089\u3070\u3001\u81ea\u8ee2\u8eca\u5c02\u7528\u9053\u8def\u306e\u6574\u5099\u30fb\u62e1\u5145\u304c\u6709\u7528\u3067\u3042\u308b\u3002\u3053\u308c\u306f\u3001\u9ad8\u901f\u9053\u8def\u3068\u3044\u3046\u81ea\u52d5\u8eca\u5c02\u7528\u9053\u8def\u306e\u6574\u5099\u30fb\u62e1\u5145\u304c\u81ea\u52d5\u8eca\u306e\u5229\u4fbf\u6027\u3092\u5411\u4e0a\u3055\u305b\u3001\u81ea\u52d5\u8eca\u306e\u8ca9\u58f2\u53f0\u6570\u5897\u52a0\u3092\u4fc3\u3057\u305f\u306e\u3068\u540c\u69d8\u3067\u3042\u308b\u3002<\/p>\n<\/div>\n

\u3053\u3046\u3057\u305f\u3053\u3068\u306f\u5bb6\u96fb\u88fd\u54c1\u306e\u5834\u5408\u306b\u306f\u660e\u78ba\u306b\u8a8d\u8b58\u3055\u308c\u3066\u304a\u308a\u3001\u30bd\u30cb\u30fc\u306f\u305d\u3046\u3057\u305f\u88fd\u54c1\u30b7\u30b9\u30c6\u30e0\u6027\u306b\u914d\u616e\u3057\u305f\u4e8b\u696d\u6226\u7565\u3092\u610f\u8b58\u7684\u306b\u5c55\u958b\u3057\u3066\u3044\u308b\u3002<\/div>\n
\n\n\n\n\n\n\n\n\n
\u88fd\u54c1\u672c\u4f53<\/b><\/td>\n<\/td>\n\u95a2\u9023\u88fd\u54c11<\/b><\/td>\n\u95a2\u9023\u88fd\u54c12<\/b><\/td>\n<\/tr>\n
CD<\/td>\n\uff1c\uff0d\uff1e<\/td>\nCD\u30d7\u30ec\u30fc\u30e4\u30fc<\/td>\nSONY\uff1aPS<\/td>\n<\/tr>\n
DVD<\/td>\n\uff1c\uff0d\uff1e<\/td>\nDVD\u30d7\u30ec\u30fc\u30e4\u30fc
DVD\u9332\u753b\u518d\u751f\u6a5f<\/td>\n		SONY\uff1aPS2<\/td>\n<\/tr>\n
\u30d6\u30eb\u30fc\u30ec\u30a4\u30c7\u30a3\u30b9\u30af<\/td>\n\uff1c\uff0d\uff1e<\/td>\n\u30d6\u30eb\u30fc\u30ec\u30a4\u30c7\u30a3\u30b9\u30af\u30fb\u30d7\u30ec\u30fc\u30e4\u30fc
\u30d6\u30eb\u30fc\u30ec\u30a4\u30c7\u30a3\u30b9\u30af\u9332\u753b\u518d\u751f\u6a5f<\/td>\n		SONY\uff1aPS3<\/td>\n<\/tr>\n
\u2191<\/b><\/td>\n<\/td>\n\u2191<\/b><\/td>\n\u2191<\/b><\/td>\n<\/tr>\n
Sony Music Entertainment\u3084
Sony Pictures Entertainment
\u306b\u3088\u308b\u88fd\u54c1\u63d0\u4f9b<\/td>\n		<\/td>\nSONY\u306b\u3088\u308b\u88fd\u54c1\u63d0\u4f9b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n
2.Porter\u306e\uff13\u3064\u306e\u57fa\u672c\u6226\u7565(generic strategies)
\n — Cost Leadership, Differentiation, Focus — <\/div>\n
\n\n\n\n\n\n\n
<\/td>\n<\/td>\nCompetitive Advantage<\/b>
(\u7af6\u4e89\u512a\u4f4d\uff09<\/td>\n<\/tr>\n
<\/td>\n<\/td>\nLower Cost<\/b>
(\u30b3\u30b9\u30c8\u306e\u4f4e\u6e1b\uff09<\/td>\n		Differentiation<\/b>
(\u5dee\u5225\u5316\uff09<\/td>\n<\/tr>\n
Competitive Scope<\/b>
\uff08\u7af6\u4e89\u306e\u7bc4\u56f2\uff09<\/td>\n		Broad Target<\/b>
(\u5e83\u3044\u7bc4\u56f2\u306e
\u30bf\u30fc\u30b2\u30c3\u30c8\uff09<\/td>\n		Cost Leadership<\/b>
(\u30b3\u30b9\u30c8\u30ea\u30fc\u30c0\u30fc\u30b7\u30c3\u30d7\uff09<\/td>\n		Differentiation<\/b>
(\u5dee\u5225\u5316\uff09<\/td>\n<\/tr>\n
Narrow Target<\/b>
\uff08\u72ed\u3044\u7bc4\u56f2\u306e
\u30bf\u30fc\u30b2\u30c3\u30c8\uff09<\/td>\n		Cost Focus<\/b>
(\u30b3\u30b9\u30c8\u96c6\u4e2d) <\/td>\n		Differentiation
Focus<\/b>
(\u5dee\u5225\u5316\u96c6\u4e2d\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n
\u7af6\u4e89\u512a\u4f4d\u306e\u57fa\u672c\u7684\u30bf\u30a4\u30d7\u306f\u300c\u4f4e\u30b3\u30b9\u30c8\u5316\u300d(lower cost)\u3068\u300c\u5dee\u5225\u5316\u300d(differentiation)\u306e\u4e8c\u7a2e\u985e\u3067\u3042\u308b\u3002
\n\u3000\u305f\u3060\u3057\u300c\u4f4e\u30b3\u30b9\u30c8\u5316\u300d\u3092\u5fb9\u5e95\u7684\u306b\u8ffd\u6c42\u3057\u3088\u3046\u3068\u3059\u308b\u3068\u3001\u65b0\u6a5f\u80fd\u5b9f\u73fe\u3084\u6027\u80fd\u5411\u4e0a\u5b9f\u73fe\u306b\u3088\u308b\u300c\u5dee\u5225\u5316\u300d\u306e\u8ffd\u6c42\u306f\u3088\u308a\u56f0\u96e3\u306b\u306a\u308b\u3002
\n\u3000\u307e\u305f\u305d\u306e\u9006\u306b\u3001\u300c\u5dee\u5225\u5316\u300d\u3092\u5fb9\u5e95\u7684\u306b\u8ffd\u6c42\u3057\u3088\u3046\u3068\u3059\u308b\u3068\u3001\u5dee\u5225\u5316\u5b9f\u73fe\u306e\u305f\u3081\u306e\u65b0\u898f\u7814\u7a76\u958b\u767a\u6295\u8cc7\u3084\u65b0\u898f\u8a2d\u5099\u6295\u8cc7\u304c\u5fc5\u8981\u3068\u306a\u308a\u3001\u88fd\u9020\u539f\u4fa1\u4f4e\u6e1b\u306b\u3088\u308b\u300c\u4f4e\u30b3\u30b9\u30c8\u5316\u300d\u306e\u8ffd\u6c42\u306f\u3088\u308a\u56f0\u96e3\u306b\u306a\u308b\u3002
\n\u3000\u305d\u308c\u3086\u3048\u300c\u4f4e\u30b3\u30b9\u30c8\u5316\u300d\u3068\u300c\u5dee\u5225\u5316\u300d\u306e\u4e21\u65b9\u3092\u540c\u6642\u306b\u5fb9\u5e95\u7684\u306b\u8ffd\u6c42\u3059\u308b\u3053\u3068\u306f\u304d\u308f\u3081\u3066\u56f0\u96e3\u3067\u3042\u308b\u3002<\/p>\n

\u305d\u306e\u7d50\u679c\u3068\u3057\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u3092\u7d5e\u308a\u8fbc\u3080\u3053\u3068\u306b\u3088\u3063\u3066\u76f8\u5bfe\u7684\u7af6\u4e89\u512a\u4f4d\u3092\u8ffd\u6c42\u3057\u3088\u3046\u3068\u3059\u308b\u96c6\u4e2d\u6226\u7565\u3082\u3001\u305d\u308c\u304c\u5bfe\u8c61\u3068\u3059\u308b\u88fd\u54c1\u30bb\u30b0\u30e1\u30f3\u30c8\u9818\u57df\u306b\u304a\u3044\u3066\u3068\u306e\u3069\u3061\u3089\u3092\u8ffd\u6c42\u3059\u308b\u306e\u304b\u306b\u3088\u3063\u3066\u4e0b\u8a18\u306e\u4e8c\u3064\u306b\u5206\u3051\u3089\u308c\u308b\u3002
\n\u3000a. Cost Focus\u30b3\u30b9\u30c8\u96c6\u4e2d\u6226\u7565
\n\u3000b. Differentiation Focus\u5dee\u5225\u5316\u96c6\u4e2d\u6226\u7565<\/p>\n

\u53c2\u8003\u4e8b\u4f8b\uff11.\u300c\u30d5\u30a1\u30df\u30b3\u30f3\u3001SG-1000\u3001MSX \u3068\u3044\u3063\u305f\u88fd\u54c1\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306b\u304a\u3051\u308b\u300c\u5dee\u5225\u300d\u5316vs\u300c\u4f4e\u30b3\u30b9\u30c8\u300d\u5316\u306b\u95a2\u3059\u308b\u6280\u8853\u6226\u7565\u8ad6\u7684\u8996\u70b9\u304b\u3089\u306e\u8003\u5bdf\u300d<\/a><\/div>\n
http:\/\/www.sanosemi.com\/biztech\/document\/Famicom-SG1000-MSX.pdf<\/a><\/p>\n<\/div>\n<\/div>\n
[\u672c\u65e5\u306e\u53c2\u8003\u8cc7\u6599]<\/div>\n
\n
    \n
  1. \u672c\u7530\u6280\u7814\u5de5\u696d\u682a\u5f0f\u4f1a\u793e(1955)\u300c\u5c02\u52d9\u8a00\u884c\u96c6 — \u516d\u6709\u658e\u300d\u300e\u30db\u30f3\u30c07\u5e74\u53f2\u300f<\/a>
    \n    http:\/\/www.honda.co.jp\/sou50\/Yume\/7year\/s2610_03.html<\/a><\/li>\n
  2. \u4f50\u85e4\u6b63\u660e(2008)\u300e\u30db\u30f3\u30c0\u795e\u8a71\u30081\u3009\u672c\u7530\u5b97\u4e00\u90ce\u3068\u85e4\u6ca2\u6b66\u592b\u300f\u6587\u85dd\u6625\u79cb(\u6587\u6625\u6587\u5eab)\u6240\u53ce\u306e\u30dd\u30fc\u30eb\u30fb\u30a4\u30f3\u30b0\u30e9\u30c3\u30b7\u30a2\uff08\u5143\u30c0\u30a6\u30fb\u30b8\u30e7\u30fc\u30f3\u30ba\u3000\u30cb\u30e5\u30fc\u30b9\u6226\u7565\u62c5\u5f53\u526f\u793e\u9577\uff09\u306e\u5e8f\u6587<\/li>\n
  3. \u56db\u5bae\u6b63\u89aa(2006)\u300c\u88dc\u4f50\u5f79\u306e\u4f01\u696d\u5bb6\u6d3b\u52d5\u2015\u76db\u7530\u662d\u592b\u3068\u85e4\u6ca2\u6b66\u592b\u2015\u300d\uff08\u65e5\u672c\u306e\u4f01\u696d\u5bb6\u6d3b\u52d5\u30b7\u30ea\u30fc\u30baNo.39\uff09\u3001\u6cd5\u653f\u5927\u5b66\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u30fb\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u7814\u7a76\u30bb\u30f3\u30bf\u30fc<\/a>
    \n    http:\/\/www.hosei.ac.jp\/fujimi\/riim\/img\/img_res\/WPNo.22_shinomiya.pdf<\/a><\/li>\n
  4. \u6a58\u5ddd\u6b66\u90ce\u30fb\u91ce\u4e2d\u3044\u305a\u307f(1995)\u300c\u9769\u65b0\u7684\u4f01\u696d\u8005\u6d3b\u52d5\u306e\u7d99\u8d77 \uff1a \u672c\u7530\u6280\u7814\u3068\u30bd\u30cb\u30fc\u306e\u4e8b\u4f8b\u300d\u7531\u4e95\u5e38\u5f66\u30fb\u6a4b\u672c\u5bff\u6717\u7de8\u300e\u9769\u65b0\u306e\u7d4c\u55b6\u53f2 : \u6226\u524d\u30fb\u6226\u5f8c\u306b\u304a\u3051\u308b\u65e5\u672c\u4f01\u696d\u306e\u9769\u65b0\u884c\u52d5\u300f\u6709\u6590\u95a3<\/li>\n
  5. \u30b9\u30c6\u30a3\u30fc\u30d6\u30fb\u30a6\u30a9\u30ba\u30cb\u30a2\u30c3\u30af(\u4e95\u53e3\u8015\u4e8c\u8a33,2008)\u300e\u30a2\u30c3\u30d7\u30eb\u3092\u5275\u3063\u305f\u602a\u7269\u2015\u3082\u3046\u3072\u3068\u308a\u306e\u5275\u696d\u8005\u3001\u30a6\u30a9\u30ba\u30cb\u30a2\u30c3\u30af\u81ea\u4f1d\u300f\u30c0\u30a4\u30e4\u30e2\u30f3\u30c9\u793e<\/li>\n<\/ol>\n<\/div>\n
    [\u8abf\u3079\u3066\u898b\u3088\u3046]<\/div>\n
    \u8ab2\u984c\uff11<\/strong>\uff0e\u7d44\u7acb\u578b\u88fd\u54c1\u306e\u5178\u578b\u3067\u3042\u308b\u81ea\u52d5\u8eca\u306b\u95a2\u3059\u308b\u88fd\u54c1\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306b\u5bfe\u3057\u3066\u3001\u7d20\u6750\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u304c\u3069\u306e\u3088\u3046\u306a\u5f79\u5272\u3092\u679c\u305f\u3057\u3046\u308b\u306e\u304b\u3092\u8abf\u3079\u3066\u898b\u3088\u3046\u3002\u307e\u305f\u3069\u306e\u3088\u3046\u306a\u554f\u984c\u304c\u3042\u308b\u306e\u304b\u3092\u8abf\u3079\u3066\u898b\u3088\u3046\u3002<\/div>\n
    \n
    \u65e5\u672c\u7d4c\u6e08\u65b0\u805e\u793e(2012)\u300c\u5e1d\u4eba\u3001\u8eca\u5411\u3051\u70ad\u7d20\u7e4a\u7dad\u91cf\u7523\u3002300\u5104\u5186\u6295\u8cc7\u3001\u7c73\u3067GM\u306b\u4f9b\u7d66\u300d\u300e\u65e5\u672c\u7d4c\u6e08\u65b0\u805e\u300f2012\u5e742\u67082\u65e5\u671d\u520a<\/div>\n
    \u8c4a\u7530\u771f\u7531\u7f8e(2012)\u300c\u4e16\u754c\u3067\u6226\u3048\u308b\u65e5\u672c\u306e\u70ad\u7d20\u7e4a\u7dad\u6280\u8853\u3000\u6d77\u5916\u52e2\u8ffd\u3044\u4e0a\u3052\u3082\u300c\u305d\u3046\u7c21\u5358\u306b\u8ffd\u3044\u3064\u304b\u308c\u306a\u3044\u300d\u300dmsn\u7523\u7d4c\u30cb\u30e5\u30fc\u30b9\u30012012\u5e7412\u67086\u65e5<\/a><\/div>\n
    http:\/\/sankei.jp.msn.com\/economy\/news\/121206\/biz12120609240005-n1.htm<\/a><\/div>\n
    \u300c\u65e5\u672c\u30e1\u30fc\u30ab\u30fc\u306e\u5e95\u529b\uff01\u300c\u70ad\u7d20\u7e4a\u7dad\u300d\u3063\u3066\uff1f:\u4e16\u754c\u3067\u521d\u3081\u3066\u5e1d\u4eba\u304c\u81ea\u52d5\u8eca\u5411\u3051\u306b\u91cf\u7523\u6c7a\u5b9a\u300d2012\u5e7412\u670810\u65e5<\/a><\/div>\n
    http:\/\/wol.nikkeibp.co.jp\/article\/column\/20121205\/141241\/<\/a><\/div>\n
    \u5316\u5b66\u5de5\u696d\u65e5\u5831\u793e(2013)\u300c\u59cb\u307e\u308b\u91cf\u7523\u8eca\u5411\u3051\u70ad\u7d20\u7e4a\u7dad\u6280\u8853\u958b\u767a\u300d\u5316\u5b66\u5de5\u696d\u65e5\u5831\u30cb\u30e5\u30fc\u30b9\u30d8\u30c3\u30c9\u30e9\u30a4\u30f3\u30012013\u5e743\u67085\u65e5<\/a><\/div>\n
    http:\/\/www.kagakukogyonippo.com\/headline\/2013\/03\/05-10358.html<\/a><\/div>\n
    \u5f71\u5c71\u88d5\u53f2(2012)\u300c\u81ea\u52d5\u8eca\u306b\u304a\u3051\u308bCFRP\u6280\u8853\u306e\u73fe\u72b6\u3068\u5c55\u671b\u300d\u7b2c2\u56de\u6b21\u4e16\u4ee3\u81ea\u52d5\u8eca\u516c\u958b\u30b7\u30f3\u30dd\u30b8\u30a6\u30e0\u300e\u8d85\u8efd\u91cf\u5316\u6280\u8853\u306e\u9032\u5316\u3092\u3081\u3056\u3057\u3066\u300f2012\u5e743\u670812\u65e5<\/div>\n
    http:\/\/www.nisri.jp\/jisedai\/docs\/lecture_20120312_kageyama.pdf<\/a><\/div>\n
    \u8457\u8005\u306e\u6240\u5c5e\uff1a\u30c8\u30e8\u30bf\u81ea\u52d5\u8eca\u3000\u6709\u6a5f\u6750\u6599\u6280\u8853\u90e8
    \nCFRP\uff1dCarbon Fiber Reinforced. Plastics(\u70ad\u7d20\u7e4a\u7dad\u5f37\u5316\u30d7\u30e9\u30b9\u30c1\u30c3\u30af)<\/div>\n
    \u5927\u6960\u6075\u7f8e\u300c\u7d20\u6750\u958b\u767a\u304b\u3089\u898b\u305f\u81ea\u52d5\u8eca\u69cb\u9020\u6750\u306e\u8efd\u91cf\u5316\u300d<\/a><\/div>\n
    http:\/\/mitsui.mgssi.com\/issues\/report\/r1205m_ookusu.pdf<\/a><\/div>\n
    \u8457\u8005\u306e\u6240\u5c5e\uff1a\u4e09\u4e95\u7269\u7523\u6226\u7565\u7814\u7a76\u6240\u30de\u30c6\u30ea\u30a2\u30eb&\u30e9\u30a4\u30d5\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u5ba4<\/div>\n
    \u70ad\u7d20\u7e4a\u7dad\u5354\u4f1a\u300c\u7528\u9014\u60c5\u5831\uff1e\u81ea\u52d5\u8eca\u300d<\/a><\/div>\n
    \n

    http:\/\/www.carbonfiber.gr.jp\/field\/automotives.html<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    [\u672c\u65e5\u306e\u914d\u4ed8\u8cc7\u6599] \u300e2013\u5e74\u5ea6\u7d4c\u55b6\u6280\u8853\u306e\u6388\u696d\u7406\u89e3\u3092\u52a9\u3051\u308b\u305f\u3081\u306e\u30e1\u30e2\u300fpp.1 … \u7d9a\u304d\u3092\u8aad\u3080 →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-151","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/posts\/151","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/comments?post=151"}],"version-history":[{"count":121,"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/posts\/151\/revisions"}],"predecessor-version":[{"id":469,"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/posts\/151\/revisions\/469"}],"wp:attachment":[{"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/media?parent=151"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/categories?post=151"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sanosemi.com\/sano_lecture\/wp-json\/wp\/v2\/tags?post=151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}